I was that journalist

…in the late 1990s, the Internet blew all those advantages away. One journalist could publish to an entire community, or the entire world, without having to pay for presses, trucks or newsprint. One journalist could link to all the state, national and international news and features his or her readers wanted, without having to pay for expensive syndication rights. One journalist could leverage social networks even before Facebook and Twitter to publicize his or her work, without having to pay for advertising or a promotion team.

via Patch is the news industrys problem, not its solution.